MY BOARDS!!

Contact Sheets

I really enjoyed going through my images and picking out the best. I was really happy with the result of the images. I felt that Marc By Marc Jacobs was represented through my photo shoot. 

Day of my Shoot & The photos

Today is the day of shoot. I've got my camera ready, i've got the make-up, garments and accerories all ready. I know where i'm shooting and my model is meeting me in brighton at 11am. Lets go !

Images of graffiti-- sorting out exposure adjustments on camera- as its a lovely sunny day!

Here are some of the images from the shoot!  

Final Garments

Here are my final garments ready to go to the phoot shoot!!

LOCATION LOCATION LOCATION

I came to find the perfect location to have my shoot!!! 

Marwood Cafe. (now bar)

 The whole place was amazing, its so hard to describe- a must place to go and visit. There was so many nooks and cranny s where amazing art work was on wall. It was a really relaxed atmosphere and staff were really happy to oblige with anything. The graffiti work outside was incredible and there was a huge variety therefore I thought this was ideal 

After searching round the lanes of brighton ...

Conceptual Styling

When it came to styling i wanted to make sure i was keeping the brand in mind. Therefore i have really tried to emphasis the retro look which I picked up within the campaign. I looked back to my hair ideas from earlier in my blog and went with a plait around the head as i thought this gave an interesting link to the head scarves. I have decided to have the square scarves as neck neck scarf neatly tied. The make up I want to be kept very minimal focusing on the natural look that is emphasised throughout Marc Jacobs and Marc by Marc Jacobs. I'm going to have white knee high sock with black ankle boots similar to what is featured in the campaign. 

How my Model Fits Within The Brand.

I thought about how I could represent the Marc by Marc Jacobs campaign within the model and taking into account the hair and skin tone, especially with the idea of location of a colorful graffiti wall.

Marc by Marc Jacobs still invoke the simplistic- not over stylized look within their photoshoots therefore when it comes to model choice I need to pick a model that can emphasis that effortless beauty with a retro 70’s vibe.

Hair colour I would prefer blonde as I think this will compliment the location and the colours of my garments. Skin tone I think needs to be fairly light, I think this would help the whole natural almost beach appearance. Effortless with the wind in their hair if you like.

I think it would benefit if the model was over 5’5 as I think the clothing would have better perspective on a taller figure.

My clothing is Womenswear therefore I’m going to need a female model of a young age under 25 in order to invoke the brand. As I previous mentioned Marc by marc Jacobs collection s/s 13 is targeted at a younger audience therefore a younger model I think would represent the clothing more appropriately- which would attract the correct target market.

 I was really happy with how my last photoshoot went with model Ranny cooper as I felt she was very versatile in whatever role I needed her to create. Therefore I thought it was worth a chat to see what she could bring to this role and if she had done any photo with a similar awareness.

This is a photo from my Previous photo shoot with Ranny.

After chatting with Ranny I felt confident that she could pull of the poses and attitude that I’m trying emphasis through my images. In order to represent marc by Marc Jacobs. I feel that she fits in with the brand and will help bring out the clothing to their maximum potential.

My Model

Name. Ranny Cooper

Dress Size. 6

Shoe Size. 6

Height. 5’7

Hair colour. Blonde

Skin Tone. Fair

Looking back at previous Projects

Within my Fashion Imaging & Styling book we look at street styles. Within the street style section i thought it would be good to look at graffiti art and graffiti locations.  Due to the clear link to graffiti with Marc by Marc Jacobs s/s 13 collection i thought it would be helpful to visit some of those pages for added inspiration. 

Graffiti FUN TIME!!!!

Based upon the graffiti feature that has been shown throughout the campaigns and clothing I intend to created a remake of the graffiti piece on my white t-shirts for the shoot. 

Using fabric paints i'm going to create my graffiti on the white t-shirts bought from a online for £3.00 each.. 

I intend to only fabric paint one of the t-shirts in case I want a more simplistic outfit with a plain t-shirt. this allows me to have options when it comes out the photo shoot. 

Here are the photos that I have taken in the development of my Graffiti T-shirts!  

I was really happy with the result of my Graffiti T-shirts I think this represents the s/s 2013 Marc by Marc Jacobs Collection really well. Clear idea of the concept i'm working upon.

Here are some photos to remind me of the style i'm to to re produce!